MASC 450 STYLE Projects

Collection of designs from my MASC 450 course at Virginia Commonwealth University as a Mass Communication student. This advanced, intensive course focuses on advertising style, helping students develop their own sense of style and creative process. It emphasizes the strategic and creative development of advertising campaigns. Students conceptualize advertising campaigns, execute digitally produced, comprehensive advertisements and campaign materials, and assemble a final portfolio. The course culminates in a formal portfolio review with professionals from the advertising industry.